Hyaluronic Acid (HA) is a humectant that pulls moisture and locks it into the skin. HA, naturally occurring glycosaminoglycans, can bind and retain water molecules up to 1000 times its weight making it vital for youthful, plump skin. Not all topical Hyaluronic acid serums provide equal hydration & results as the molecular size of HA determines the depth of its delivery into the skin.

The smaller the molecule size, the deeper it penetrates the epidermis that provides hydration for longer duration as well as delivers other vital roles of HA in the body such as anti-aging and healing.

Larger HA molecules stay on the outer skin and provide surface hydration only giving you instant hydrated and supple skin. But in the latter case, you cannot get full benefits of HA as it lies only on the surface. Minimalist has taken a unique multi-molecular approach to provide you both instant surface hydration and deep HA delivery for reaping maximum benefits.

This serum contains 2% Sodium Hyaluronate (a salt of HA) with small and large HA molecules for multi-depth hydration. Vitamin B5 keeps your skin well-moisturized by preventing trans-epidermal water loss. In low humidity or winters, HA may take moisture from inside of skin and bring it to the surface, causing internal dryness. In such conditions, layer it with a light weight moisturiser to lock the moisture in.