Developers are called activators, and without them hair dye would have absolutely no effect. Developer helps the color penetrate the hair shaft and become permanent. Hydrogen peroxide developer lifts the cuticle layer of the hair and depending on the strength of the activator the cuticle will lift more or less. The developer is a totally essential element in the hair coloring process. The oxidant creams contain the hydrogen peroxide, which opens the hair cuticle.

Colour pigments, due to this process, can penetrate deep into the hair fiber and color it. Gives long lasting perfect shade in your hair. The rich creamy developer keeps the colour in active contact with hair without any dripping. Releases oxygen while colouring and gives excellent coverage and uniformity. For additional information regarding the product, please contact with dubuy support team.