PurColor enables the TV to express a huge range of colors for optimal picture performance for an immersive viewing experience. Powerful 4K upscaling ensures you watch your favorite content in up to 4K resolution. Optimize content curation and discovery, so you spend less time searching and more time streaming movies, games and shows you love. Relax and let SmartThings seamlessly connect to, monitor and control all your smart devices to intuitively control your home via a built-in hub

Contrast Enhancer dynamically adjusts the contrast, resulting in an enhanced sense of depth and color.

High Dynamic Range increases light levels on your TV, so you can enjoy an enormous spectrum of colors and all the visuals details.

Smooth motion for a clear picture - Experience clear picture and performance. Motion Xcelerator automatically estimates and compensates frames for the source of contents.

Instantly reacts to your commands - Experience smooth gaming without motion blur and judder. ALLM optimizes your screen, giving you more control with barely noticeable input lag.

Virtual sound that tracks the action - A 3D surround sound with our virtual top channel sudio will allow youto be fully immersed in the sudio experience.

Sound fine-tuned to your content - Here vivid yet balanced audio with Adaptive Sound that optimizes sound based on real-time scene analysis by content type.

Crafted with an effortless minimalistic style from every angle, the sleek and elegant design draws you to the purest picture.

Pick from 200+ channels and thousands of mobies and shows on demand at zero cost.

Master your exercises with the content from leading fitness influencers and keep track of your daily stats for a healthier lifestyle. Work and Learn from home - Enjoy full possibility of what you can do. Seamlessly access your PC, Laptop, and mobile wireless DeX on your TV. Google Meet - Make video calls on the big screen, connect your video call applications to your screen and spend time with your loved ones on the big screen.