5 commonly used e-commerce and wholesale acronyms

5 commonly used e-commerce and wholesale acronyms


If you are thinking about expanding your business, why not expand it to a market encompassing over 50 nations with a population of 1.3 billion people? DUBUY by DP World is your online B2B platform for trade and can unlock the door to countless trading possibilities in Africa and beyond. We bring wholesale buyers and sellers together through an integrated online application with a single window for transactions, payment and delivery.

As a registered user of DUBUY (learn how to sign up here) you are ready to dive into the vast world of buying wholesale products. As we know, time is money - so everyone loves using a good acronym to save time. Which acronyms are you most likely to come across when buying or selling online? Find out below.

SKU is essential for any wholesale pioneer. SKU stands for ‘Stock-Keeping Unit’, which is a scannable barcode, composed of a combination of numbers and letters. It is very convenient because the label allows vendors to automatically track the movement of inventory.

This is short for ‘Product Detail Page’ and is typically used on e-commerce platforms to display your products and all the relevant information that the customer might want to know about it. This includes everything from additional images, sizes, weight and dimensions to thorough detailed descriptions. The stronger the information you provide to the customer the more likely they are to be reassured and convert to purchase.

Most people have probably already used this handy acronym: ‘Estimated Time of Arrival’. This represents the expected day and time a product will arrive at its destination.

MOQ stands for ‘Minimum Order Quantity’ that indicates the minimum size order the seller will accept. Usually, this is based on an amount that is still profitable for both parties.

The ‘Product Listing Page’ displays all the products within a certain category or search. It is important to have your product stand out from the crowd on the PLP – which is why a clear product name, good imagery and pricing should be on point.

This is just the tip of the iceberg when it comes to handy abbreviations and wholesale jargon. Stay tuned for more tips and tricks on how to optimize your buying experience. Happy trading!

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